Insadong

Insadong is fills with many of traditional stuffs including tea, clothes, calligraphy, woodcrafts, and so on. If you want to have sopping about Korean cultural stuffs then Insadong is best place to look at. 
When a Korean goes abroad and prepare to buy some souvenior for their foreign partner, then Korean also visit Insadong. 
Insadong has also good Korean foods, gallery, antique shop. 
You can also find western style wine bar.